Long Range Tracking: ‘The Predator,’ ‘A Simple Favor,’ & ‘White Boy Rick’ Highlight Mid-September

This week’s report focuses on a handful of new releases slated to open on Friday, September 14.

The Predator
Opening Weekend Range: $24 – 34 million

Fans of the franchise are eager to see what writer/director Shane Black (The Nice Guys, Iron Man 3, Lethal Weapon) can do with this latest revival of the series, the first since 2010’s Predators. What remains to be seen is how much mainstream interest can be generated over the next two months, particularly given the modest (relative to pre-release expectations) and front-loaded box office runs of Blade Runner 2049 and Alien: Covenant last year.

A Simple Favor
Opening Weekend Range: $11 – 19 million

Anna Kendrick and Blake Lively headline this adaptation under the directorial wing of Paul Feig (Bridesmaids, Spy). Interest and awareness beyond established readers of the source novel aren’t quite on the level of past fall releases like The Girl on the Train and may not pick up until closer to release, but this could be a solid counter-programmer to watch for given the lack of high profile, female-driven films on the calendar between now and then.

Unbroken: Path to Redemption
Opening Weekend Range: $2 – 4 million

Despite being a sequel to the successful 2014 film, there aren’t any high profile cast or crew connections carrying over to this sequel. Coming from distributor Pure Flix this time around, we’re expecting a run similar to their other titles for the time being.

White Boy Rick
Opening Weekend Range: $6 – 12 million

Early award season buzz is driving early optimism for Yann Demange’s crime drama based on a true story, with Matthew McConaughey’s presence being a notable asset leading up to release.

8-Week Tracking

Release Date	Title	3-Day Wide Opening	% Chg from Last Week	Domestic Total	% Chg from Last Week	Estimated Location Count	Distributor
7/27/2018	Mission: Impossible – Fallout	$65,000,000	3%	$200,000,000		4,000	Paramount
7/27/2018	Teen Titans Go! to the Movies	$15,500,000	-3%	$50,000,000		3,000	Warner Bros.
8/3/2018	Disney’s Christopher Robin	$30,000,000	-9%	$110,000,000	-9%	3,700	Disney
8/3/2018	The Darkest Minds	$9,000,000		$28,000,000		3,000	Fox
8/3/2018	The Spy Who Dumped Me	$16,500,000	-3%	$60,000,000	-5%	3,100	Lionsgate
8/10/2018	Dog Days	$4,500,000	NEW	$13,000,000	NEW		LD Entertainment
8/10/2018	The Meg	$14,000,000		$37,000,000			Warner Bros.
8/10/2018	Slender Man	$21,000,000	11%	$55,000,000	8%		Sony / Screen Gems
8/15/2018	Crazy Rich Asians	$13,000,000		$42,000,000			Warner Bros.
8/17/2018	Alpha	$8,500,000		$24,000,000			Sony / Studio 8
8/17/2018	Mile 22	$15,000,000		$44,000,000			STX
8/17/2018	Three Seconds	n/a		n/a			Aviron
8/24/2018	A.X.L.	$3,000,000		$7,500,000			Global Road
8/24/2018	The Happytime Murders	$16,000,000	-11%	$42,000,000	-11%		STX
8/24/2018	Stuck	n/a		n/a			Freestyle Releasing
8/31/2018	Kin	n/a		n/a			Lionsgate / Summit
8/31/2018	Searching (Expansion)	n/a		n/a			Sony / Screen Gems
8/31/2018	Ya Veremos	n/a		n/a			Pantelion
9/7/2018	City of Lies	$7,000,000	NEW	$16,000,000	NEW		Global Road
9/7/2018	God Bless the Broken Road	n/a	NEW	n/a	NEW		Freestyle Releasing
9/7/2018	The Nun	$40,000,000		$96,000,000			Warner Bros. / New Line
9/7/2018	Peppermint	$12,000,000		$33,500,000			STX Entertainment
9/14/2018	Operation Finale	n/a		n/a			MGM
9/14/2018	The Predator (2018)	$28,000,000	NEW	$65,000,000	NEW		Fox
9/14/2018	A Simple Favor	$14,000,000	NEW	$40,000,000	NEW		Lionsgate
9/14/2018	Unbroken: Path to Redemption	$2,000,000	NEW	$4,900,000	NEW		Pure Flix
9/14/2018	White Boy Rick	$7,500,000	NEW	$24,000,000	NEW		Sony / Studio 8

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