Fans of independent cinema in the U.K. will be seeing ads from Kia on some of their favorite cinema screens, as Kia has renewed their deal with U.K. in-cinema advertising platform Digital Cinema Media (DCM) and formed a new partnership with Pearl & Dean. DCM, an in-cinema advertising platform owned jointly by exhibitors Odeon and […]
The post Kia Extends Partnership with Key Players in U.K. In-Cinema Advertising Sector first appeared on Boxoffice.
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