National CineMedia (NCM), the largest cinema advertising network in the U.S., announced Monday that it has entered into a new 10-year advertising agreement with Regal Cinemas. Through the agreement, NCM acquires the exclusive right to provide on-screen advertisements at Regal Cinemas’ over 6,000 screens and 450 theaters. NCM will run its Noovie pre-show, featuring hundreds […]
The post National CineMedia (NCM) Announces New 10-Year Advertising Agreement with Regal Cinemas first appeared on Boxoffice.
The post National CineMedia (NCM) Announces New 10-Year Advertising Agreement with Regal Cinemas appeared first on Boxoffice.
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