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Sunday, April 22, 2018

Studio Weekend Estimates: ‘A Quiet Place’ Reclaims No. 1 Spot with $22M; ‘I Feel Pretty’ Nabs So-So Studio Weekend Estimates: $16.2M; ‘Super Troopers 2’ Overperforms with $14.7M

A Quiet Place has every reason to shout this weekend. The horror mega-hit reclaimed the top spot at the box office with an estimated $22 million in its third go-round, despite facing stiff competition from holdover Rampage as well as newcomers I Feel Pretty and Super Troopers 2, the latter of which mounted an especially impressive debut relative to expectations.

After being dethroned last weekend by Dwayne Johnson and a giant ape, A Quiet Place rose above the fray once more thanks to another strong hold. The Paramount release eased just 33 percent in its third frame, giving it a sizzling total of $132.3 million to date. That’s a fantastic result for the John Krasinski-directed horror film, which has continued to benefit from incredible word-of-mouth. Indeed, the scare flick is performing similarly to last year’s Get Out, which fell a mere 26% in its own third weekend with $20.7 million. Though A Quiet Place‘s weekend-to-weekend drops have been slightly larger than those of the Jordan Peele blockbuster, it’s nevertheless tracking 19 percent ahead of that film at the same point in its run.

In second place, Rampage took in an estimated $21 million in its sophomore frame, representing a surprisingly-solid drop of just 41 percent. With $66.6 million in the bank thus far in North America, the reported $120 million production is predictably performing much better overseas, where it’s already grossed three times its domestic total. Stateside, this one may struggle to reach $100 million, particularly considering it has to contend with the Avengers: Infinity War behemoth next weekend.

Third place was a two-way race this weekend, but Amy Schumer’s starpower helped I Feel Pretty rise above both Super Troopers 2 with an estimated $16.2 million in its opening frame. That’s an okay result for the STX comedy, which nevertheless came in below the opening weekend of Schumer’s last star vehicle Snatched. That film opened to $19.5 million last May but dropped precipitously in subsequent weeks, ultimately finishing with a disappointing $45.8 million in North America.

With this so-so opening, I Feel Pretty will need to demonstrate strong holds in the coming weeks. Compared with SnatchedPretty boasts a slightly better CinemaScore (“B+” vs. “B”) and seems to be well-liked by its target audience of young women, with those under 25 giving it an A and those under 18 awarding it a solid-gold  A+ score. The film has been the subject of some controversy on social media over a concept some saw as promoting body-shaming, though that seems to have eased somewhat now that audiences have had the chance to watch the full movie. The real test for this one will come next weekend, as word-of-mouth will determine whether it sinks or swims in the long term.

Fox’s Super Troopers 2 performed way beyond expectations in fourth place, with the sequel to the 2002 comedy taking in $14.7 million in its debut frame. That’s only a few million shy of what the first film grossed over its entire run, and there was clearly pent-up demand for the title as it took in a shockingly-good $7.9 million on its opening day Friday. It bears mentioning that though Troopers 2 was released by Fox, it raised nearly $4.7 million of its reported $13.5 million budget via crowdfunding platform Indiegogo. In collaboration with Fandango, backers who donated $35 or more received a ticket to see the film in theaters, and that certainly played a role in its success this weekend.

Compared to another recent sequel to a cult-favorite male-driven comedy, Super Troopers 2 far outperformed the likes of Hot Tub Time Machine 2, which opened to just $5.9 million in February of 2015 on its way to a final gross of $12.3 million in North America. Though it was released over 16 years ago, the original Super Troopers clearly struck a chord with its core demo, evidence of which can be seen in the sequel’s impressive crowdfunding total. It’s worth noting that over half the film’s gross this weekend came on Friday, suggesting this one is massively frontloaded.

Down in ninth place was the weekend’s other wide opener Traffik, which took in an estimated $3.8 million on 1,046 screens, good for an okay per-theater average $3,704. The thriller from Lionsgate’s Codeblack Films comes with a reported budget of just $4 million, so this actually isn’t a terrible performance for the Paula Patton-Omar Epps flick. Codeblack Films is a Lionsgate subsidiary that produces films targeted to an African-American audience.

In its second weekend of play, Blumhouse’s Truth or Dare fell to fifth with $7.9 million, representing a 57 percent drop. That gives the Universal release a healthy $30.3 million after ten days, which can be considered a win given the film’s miniscule reported budget of $3.5 million (though marketing costs were no doubt steep when you consider how heavily this one was promoted). The drop here was similar to last year’s Blumhouse release Happy Death Day, which tumbled 64 percent in its sophomore frame and ultimately ended its run with $55.6 million. Truth or Dare won’t match that total and looks likely to finish in the $40-$45 million range.

Finishing in sixth place in weekend number four was Warner Bros.’ Ready Player One, which brought in an estimated $7.5 million for a total of $126.1 million thus far. The Steven Spielberg sci-fi has performed reasonably well in North America but has more than tripled its domestic take overseas. Its reported $175 million pricetag notwithstanding, this is by far Spielberg’s biggest worldwide hit since Indiana Jones and the Kingdom of the Crystal Skull took in $786 million globally way back in 2008.

Easing just 35 percent in its third weekend, Universal’s Blockers brought in another $6.9 million in seventh place, bringing its total to $48.2 million after 17 days. That puts it 7 percent ahead of Game Night, which had brought in just over $45 million by the same point. The latter film has now grossed over $68 million Stateside, and at this pace Blockers should finish in similar territory when all is said and done. While that’s not an eye-popping result, at a reported budget of $21 million it’s still pretty solid.

Black Panther slipped two spots to No. 8 with $4.6 million in its tenth weekend, bringing its grand total to $681.1 million. This is the blockbuster MCU installment’s final week in theaters before the release of Avengers: Infinity War, in which viewers will get another chance to see T’Challa in action.

Rounding out the Top 10 is Isle of Dogs, which took in $3.4 million in its second weekend of wide release. The total for the Wes Anderson flick now stands at $24.3 million, which is an improvement on the director’s last animated effort Fantastic Mr. Fox, which completed its run with $21 million in North America. Though Fox Searchlight has kept Dogs‘ budget under wraps, the rather underwhelming total here again demonstrates the limits of Anderson’s quirky vision with mainstream audiences. The director’s highest-grossing film domestically is The Grand Budapest Hotel, which took in $59.3 million in 2014 (and also grossed a whopping $117 million overseas).

Limited Release: 

Playing on just 305 screens, “Tollywood” import Bharat Ane Nenu grossed a very impressive $2.8 million over the weekend, giving it a per-screen average of $9,180. This one is from distributor Great India Films, which also released the hugely-successful Baahubali 2: The Conclusion last year in North America, where it added $20 million to its already-massive $121 million overseas gross.

Overseas Update:

Rampage continued to outperform its U.S. release internationally this weekend, bringing in another $57 million in 61 territories. That brings the tentpole’s total to $216.4 million overseas and a global total of $283 million, which includes a very good $106.6 million from the all-important Chinese marketplace.

The post Studio Weekend Estimates: ‘A Quiet Place’ Reclaims No. 1 Spot with $22M; ‘I Feel Pretty’ Nabs So-So Studio Weekend Estimates: $16.2M; ‘Super Troopers 2’ Overperforms with $14.7M appeared first on BoxOffice Pro.



from BoxOffice Pro

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