This week’s report briefly takes an early look at the first confirmed wide release slated for the new year on the weekend of January 4.
Escape Room
Opening Weekend Range: $10 – 20 million
The film’s first trailer recently debuted online, promising the high production quality that has come to be expected from the booming horror/thriller field. Early social media buzz is difficult to gauge for original films in the genre, particularly when opening immediately in the wake of a crowded end-of-year corridor filled with titles audiences are more focused on. Still, there is enough reason to expect this will successfully counter-program those holiday holdovers thanks to targeted appeal among teen and young adult moviegoers.
Paramount currently has Eli slated to open on January 4; however, we’re expecting that release to change with minimal marketing up to this point and the direct competition with Sony’s Escape Room.
8-Week Forecast
| Release Date | Title | 3-Day Wide Release Tracking | % Chg from Last Week | Domestic Total Forecast | % Chg from Last Week | Estimated Location Count | Distributor |
| 11/16/2018 | Fantastic Beasts: The Crimes of Grindelwald | $70,000,000 | -4% | $205,000,000 | -5% | 4,000 | Warner Bros. |
| 11/16/2018 | Instant Family | $18,000,000 | $100,000,000 | 3,000 | Paramount | ||
| 11/16/2018 | Widows | $15,500,000 | -6% | $61,100,000 | -6% | 3,000 | Fox |
| 11/21/2018 | Creed II | $34,000,000 | 13% | $113,000,000 | 13% | 3,300 | MGM |
| 11/21/2018 | Ralph Breaks the Internet | $50,000,000 | $200,000,000 | 3,900 | Disney | ||
| 11/21/2018 | Robin Hood | $10,000,000 | $30,000,000 | 2,900 | Lionsgate / Summit | ||
| 11/21/2018 | Green Book (Wide Expansion) | $5,500,000 | NEW | n/a | 2,400 | Universal | |
| 11/30/2018 | The Possession of Hannah Grace | n/a | n/a | Sony / Columbia | |||
| 12/12/2018 | Once Upon a Deadpool (Limited Release) | n/a | n/a | Fox | |||
| 12/14/2018 | Mortal Engines | $16,000,000 | $55,000,000 | Universal | |||
| 12/14/2018 | The Mule | $14,000,000 | $80,000,000 | Warner Bros. | |||
| 12/14/2018 | Spider-Man: Into the Spider-Verse | $22,000,000 | $90,000,000 | Sony / Columbia | |||
| 12/19/2018 | Mary Poppins Returns | $40,000,000 | $350,000,000 | Disney | |||
| 12/21/2018 | Aquaman | $50,000,000 | 11% | $175,000,000 | Warner Bros. | ||
| 12/21/2018 | Bumblebee | $20,000,000 | $100,000,000 | Paramount | |||
| 12/21/2018 | Second Act | $7,000,000 | $40,000,000 | STX | |||
| 12/21/2018 | Welcome to Marwen | n/a | n/a | Universal | |||
| 12/25/2018 | Holmes & Watson | $17,000,000 | $85,000,000 | Sony / Columbia | |||
| 12/25/2018 | Vice (Wide) | n/a | $65,000,000 | Annapurna | |||
| 1/4/2019 | Eli (2019) | n/a | n/a | Paramount | |||
| 1/4/2019 | Escape Room | $13,000,000 | NEW | $32,000,000 | NEW | Sony / Columbia |
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