This week on the Boxoffice Podcast, co-hosts Russ Fischer, Shawn Robbins, and Rebecca Pahle break down the Memorial Day box office haul—which represents a high point for domestic exhibition since the start of the pandemic, with A Quiet Place Part II and Cruella both exceeding opening weekend expectations. Further, the co-hosts break down the news of Amazon acquiring MGM and Universal releasing Boss Baby: Family Business day-and-date in theaters and on Peacock Premium.
Listen to The Full Episode:
On the Domestic Marketing Reaching a “Turning Point”
“By and large, this was the turning point. This was the official start of this next chapter…. We’re seeing more and more audiences come back. And for a sequel [A Quiet Place Part II] to open to essentially just a few dollars short, relatively speaking, of its predecessor says a lot. Because 70% of theaters are open, approximately, and not everybody is going back yet.”
On Boss Baby: Family Business‘ Move to Day-and-Date
“I don’t love this move, but I it makes a lot of sense. Especially in light of the idea that Universal is kind of following in Warner Bros.’ footsteps [by] boosting Peacock with this high profile new release that has a lot of built-in family audience support. So it makes a lot of sense. I can imagine it still doing pretty well, theatrically. Will it do what it would have done otherwise? Obviously not.”
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The post This Week on the Boxoffice Podcast: Memorial Day Weekend Box Office Marks a Turning Point for the Domestic Marketplace appeared first on Boxoffice.
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