Rampage was big (if not bigger) this weekend with a first place debut, storming its way to an estimated $34.5 million on over 4,000 screens. That said, it just barely held off the strong second weekend of last weekend’s champ A Quiet Place, which held incredibly well after debuting to a massive $50.2 million last weekend.
Starring Dwayne Johnson as a primatologist saddled with the unenviable task of battling giant mutated animals with a penchant for destruction, Rampage debuted just a hair under the first weekend take of the actor’s December megahit Jumanji: Welcome to the Jungle, which last week overtook Spider-Man as Sony Pictures’ highest-grossing domestic film of all time with over $403 million in North America. But don’t count on Johnson’s latest vehicle to come anywhere near the total of that film, which benefitted from unusually strong word-of-mouth, decent reviews (at least for a silly adventure-movie sequel), and a solid two months without any other tentpole competitors in the marketplace. Rampage, meanwhile, faces near-obliteration once Avengers: Infinity War arrives in theaters two weeks from now.
Still, this is an overall good debut for one of Hollywood’s most bankable stars, who as per usual put on a full-court press promoting the film in the lead-up to its release. Internationally, look for this one to perform even better (more on that below), as Johnson’s films tend to gross considerably more overseas. With a budget of $120 million, profitability seems all but assured.
Holding anything but quietly in second, A Quiet Place enjoyed a stellar sophomore weekend with an estimated $32.6 million, which is a boffo result particularly in terms of the horror genre, where weekend-to-weekend declines tend to be precipitous. This one has benefitted greatly from strong word-of-mouth, as it has become one of the “must-see” films of the spring and has broken out far beyond the typical genre audience. The film’s total now stands at an incredible $ million in just ten days, with much more to come as it chugs along into nine-digit territory.
The weekend’s other newcomer, Universal’s Truth or Dare, made the most of the Friday the 13th weekend with an estimated $19 million in third place, a fantastic result for a film that only cost a reported $3.5 million to produce. This is yet another feather in the cap for Blumhouse, whose record for minting genre hits remains peerless.
The debut of the teen-driven horror film starring a bevy of freshly-scrubbed TV stars is significantly below last year’s similar Happy Death Day, which debuted to $26 million and ultimately rode its Groundhog Day-as-a-horror-movie premise to a terrific $55 million domestically and over $120 million worldwide. Truth or Dare seems primed to finish slightly below that benchmark, but this is a financial win no matter how you slice and dice it. The audience for this one skewed heavily female (60-40%), while nearly two-thirds of the audience was under 25.
In fourth place, Warner Bros.’ Spielberg hit Ready Player One dropped 54 percent to an estimated $11.2 million in its third weekend of play, bringing its total to a solid $114.6 million after 18 days. At this rate, the sci-fi adaptation may struggle to top the $150 million mark, particularly with Infinity War waiting in the wings.
Last weekend’s third-place finisher Blockers fell two spots to No. 5 in its sophomore frame, dropping a slightly bigger-than-expected 49 percent to $10.3 million after debuting to a healthy $20.5 million last weekend. Though not the giant hit some were predicting after it played to enthusiastic crowds at SXSW, the Universal comedy still has a good $36.9 million after 10 days. Much like Warner Bros./New Line’s Game Night, this should finish as a tidy mid-range success for the studio, which reported a budget of $21 million.
More to come…
The post Studio Weekend Estimates: ‘Rampage’ Barrels into No. 1 Slot with $34.5M; ‘A Quiet Place’ Close 2nd with $32.6M appeared first on BoxOffice Pro.
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