Following MLK weekend, the box office is settling in for a quiet two weekends as the heart of winter strikes and the reality of a slim release schedule takes hold before Super Bowl weekend. Despite coming off a slightly inflated holiday weekend, the coming frame could easily see a number of holdovers remain sturdy due to the lack of new, high profile market entrants.
This weekend will see the release of Fox’s The Kid Who Would Be King, which hopes to debut in the top three with appeal to tweens and family audiences. Tracking and Trailer Impact metrics position the Joe Cornish-helmed fantasy/adventure film for an opening weekend north of $7 million, witha shot at reaching $10 million or slightly more given the relative lack of recent competition for the target younger audience.
Aviron’s Serenity is also on deck with stars Matthew McConaughey and Anne Hathaway driving the bulk of interest from prospective adult moviegoers. As some Oscar nominees are expected to benefit from this week’s nominations, though, a modest opening frame in the mid-single-digit millions looks to be in store.
Meanwhile, Glass will be aiming to repeat at the top of the box office after its $40.3 million opening last weekend, and The Upside should continue to display legs as word of mouth remains a strength for the Kevin Hart-Bryan Cranston dramedy.
Top 10 vs. Last Year
Boxoffice projects this weekend’s top ten films will earn an estimated $71 million, down 31 percent from the comparable weekend last year when Maze Runner: The Death Cure and Hostiles opened wide as part of a $102.5 million top ten weekend.
Weekend Forecast
| Film | Distributor | 3-Day Weekend Forecast | Projected Domestic Total through Sunday, January 27 | % Change from Last Wknd |
| Glass | Universal | $17,400,000 | $71,800,000 | -57% |
| The Upside | STX | $10,800,000 | $61,900,000 | -28% |
| The Kid Who Would Be King | Fox | $10,000,000 | $10,000,000 | NEW |
| Aquaman | Warner Bros. | $6,100,000 | $315,200,000 | -40% |
| Spider-Man: Into the Spider-Verse | Sony / Columbia | $6,000,000 | $168,900,000 | -21% |
| Serenity | Aviron | $5,500,000 | $5,500,000 | NEW |
| A Dog’s Way Home | Sony / Columbia | $4,900,000 | $30,700,000 | -32% |
| Dragon Ball Super: Broly | FUNinmation Films | $4,000,000 | $27,400,000 | -59% |
| Mary Poppins Returns | Disney | $3,400,000 | $165,200,000 | -35% |
| Escape Room | Sony / Columbia | $3,300,000 | $46,900,000 | -41% |
Forecasts subject to change as location counts are finalized before Friday.
Contact us for information about subscribing to Boxoffice.com’s suite of forecasting and data services.
Alex Edghill contributed to this report
The post Weekend Forecast: ‘The Kid Who Would Be King’ & ‘ Serenity’ appeared first on BoxOffice Pro.
from BoxOffice Pro
0 comments:
Post a Comment